Trade Shows, Partnerships, & Events
Some of the best marketing happens outside a screen. I help bring campaigns and brand experiences into the real world through trade shows, partnerships, influencer programs, giveaways and events.
My role can span concept development, creative, partner coordination, promotional support, logistics and on-site execution.
A trade show activation connecting BOSS with Ice Solutions, SnowCare for Troops and Storm Chasin'.
Break the Chain Passport Giveaway
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Created the Break the Chain concept and supporting creative
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Coordinated participating brands and activation details
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Promoted the activation through social and event communications
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Supported on-site execution and engagement
Trade Show Activations
Booth creative, promotional materials, social support and customer engagement.
Decal Replacement Program
Campaign promoting decal replacement after the tough winter season through digital, email, social, and dealer communications.
Influencer Partnerships
Research, outreach, contracts, creative direction, approvals, content and performance tracking.
Events & Sponsorships
Planning and supporting events that connect the brand with customers, dealers and industry partners.